Whose side are you on?

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When it comes to first impressions, siding is one of the most important elements of your home. And these days, you have plenty of options to choose from, so don’t get stuck on just brick and wood. Try something fun — and functional — to freshen up your frontage.

CHIC (Pearl)

We recently saw a home with a new face of fiber cement. This material has the log-lasting durability you need in the Bay Area, where we get all kinds of weather — even sleet and snow. When you add a sleek aesthetic and resistance to persistent wildfires, this is one investment that will pay you back whether you’re staying or selling.

GEEK (Kevin)

Taking things down to the studs? Use this opportunity to install steel siding. It won’t melt in the sun or crack in the cold, and it’s resistant to moisture that can lead to mold, mildew, and wood rot. And unlike traditional siding, it doesn’t need recaulking or repainting down the road. All this will save you big bucks on maintenance!

Happy Pride Month!

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Throughout June, we’re honoring our LGBTQ+ sisters and brothers as they continue the fight for true equality. We are proud to stand with you during #PrideMonth!

If you’re looking for opportunities to wave your flag and celebrate the wonderful diversity that our unique region has to offer, head over to Silicon Valley Pride for a calendar of block parties, drag brunches, parades, festivals, and more.

On the wrong track?

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In a recent poll sponsored by the San Francisco Chamber of Commerce, 77% of residents said the City by the Bay is heading in the wrong direction. Top concerns included crime, cleanliness, and costs. Meanwhile, hotel occupancy rates hit 61% in March, a 28% year-over-year increase. So it’s clear that folks from outside SF may have a different opinion.

All this could equate to opportunity for savvy buyers looking to take advantage of an exodus!

Uninsurable?

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As building costs, fraud, and risk from wildfires and other climate disasters continue to rise, some insurance companies are backing away from issuing new homeowner policies in the Golden State. What does this mean for potential buyers and sellers?

CHIC (Pearl)

If you’re thinking of buying a home in California, you should get a head start on finding a home insurer who will give you a good policy at an affordable rate before making an offer. Understanding your annual expenses is a key factor in determining how high you’re willing to go.

GEEK (Kevin)

Insurance companies aren’t nonprofits, and they’re not stupid either. They already know the risks of insuring properties in earthquake country, and the recent trend of wildfires hasn’t made the equation any more favorable to them. In other words, don’t hate the player, Hate the game!