Making time to take time in the new normal.

We know how you feel. You’ve been working from home for longer than you can remember, and as soon as you think you’ve learned everything about Zoom, they drop another software update.

As work/life boundaries erode, how can we be sure that we’re managing our time — and not the other way around? The Wall Street Journal attempts to answer this question.

Chic vs. Geek: Modernize Your Move

We collaborate with Compass agents all across the country to help you find the home you’re looking for, no matter where you’re looking!

CHIC (PEARL)

Moving out of the area for family or career? With our referral network, we can help you find local agents wherever you want to call home. We’ll connect you with partners best suited for your needs, and we’ll strategize with them to get you the best value. Contact us to take advantage of the market in a different city.

GEEK (KEVIN)

By the numbers, Compass is now the largest brokerage in America in terms of closed sales volume. In less than 10 years, we’ve expanded from one office to a nationwide presence. We know that success breeds success, and our award-winning Compass agents have been named the #1 brokerage by RealTrends!

Chic vs. Geek: The Importance of Using a REALTOR®

While all REALTORS® have a real estate license, not all real estate agents are REALTORS®. So what makes a REALTOR®?

CHIC (PEARL)

REALTORS® are held to a higher standard of ethics, which makes all the difference when it comes to what could be the biggest financial transaction in your life. Like licensed attorneys, REALTORS® pledge themselves to a Code of Ethics and related Standards of Practice covering duties to Clients and Customers, duties to the Public, and duties to fellow REALTORS®. We are ready to serve you with the highest standards!

GEEK (KEVIN)

Did you know? REALTOR® is a trademark of the National Association of REALTORS® (NAR) and identifies a person who has voluntarily joined the NAR and subscribes to its Code of Ethics. REALTORS® are members of a national trade association and typically members of a state and local associations of REALTORS®, and agree to abide by the bylaws, rules, and regulations of those associations.

Chic vs. Geek: Stability in Uncertain Times

Many homebuyers are hitting the pause button due to rising interest rates, inflation, and other economic fluctuations. But waiting will only make the price tag higher as long as Silicon Valley home values remain immune from market fluctuations. Let’s take a look at a few reasons why this is true:

CHIC (PEARL)

Wealth: Silicon Valley has the highest level of income and wealth inequality in the U.S., and it increased dramatically during COVID. That means fewer people can afford to buy, and those who can are ready to spend big sums to get what they want.

Jobs: Silicon Valley’s unemployment rate fell to 2.9% at the end of 2021, and tech jobs are now 5% above pre-COVID levels. That means more demand from well-paid workers, and it only deepens as cities continue to miss their housing production goals.

Employer Confidence: Google, LinkedIn, Apple, Amazon, Facebook/Meta and other tech giants made major investments in Silicon Valley real estate in 2021, which means those well-paying jobs aren’t going anywhere, and neither are the service industries that support them.

GEEK (KEVIN)

Investment Housing: The Santa Clara County Housing “Affordability Index” stands at 22%, which means less than 1 in 4 residents can purchase a median priced home. So it should come as no surprise that the share of homes sold for investment hit 9.5% in 2021.

Strong Fundamentals: The housing market boom we’re seeing now in Silicon Valley isn’t a “bubble” like 2007. With the third highest concentration of “equity rich” homes in the country, our region is fundamentally sound and hard to crack.

Future Demand: Over 4.5 million Millennials will turn 30 over the next few years and look to increase wealth through homeownership. And more than a decade of under-building, Capital Gains Tax regulations, and Prop 13 protections are sure to sustain high demand — and prices — for years to come.