Chic vs. Geek: A Time to Buy — or Sell?

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What’s the latest advice for homeowners and homeseekers?

CHIC (PEARL)

According to the California Association Realtors (CAR), about 30% of buyers think it’s not a good time to buy. This is up just slightly from 2018 and 2019, which means COVID-19 and the shelter in place haven’t put a damper on homeownership dreams.

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GEEK (KEVIN)

According to the same CAR poll, sellers don’t share the same optimism, with about 50% reporting that they removed listings from the market to wait for the right time. But with no end to the crisis in sight, the right time might be right now.

Introducing: Cupertino

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Whatever it is, the way you tell your story online can make all the difference.

Whatever it is, the way you tell your story online can make all the difference.

Rich in opportunity, culture, and sunshine, Cupertino is as progressive and diverse as its Silicon Valley surroundings. The city’s renown as a center of innovation far surpasses its moderate size of approximately 60,000 residents. Located on the western edge of Santa Clara Valley, against the foothills of the Santa Cruz Mountains, Cupertino is 42 miles south of San Francisco.

Around the world, Cupertino is famous as the home of high-tech giant Apple Inc. To the locals, it’s known as a city with excellent public schools and close-knit neighborhoods. That’s part of what makes Cupertino a desirable address for a highly educated and culturally diverse population. More than 60 percent of residents 25 years or older hold a bachelor’s degree or higher, and more than 40 percent were born outside of the United States.

Learn more in the Neighborhoods section of our website.

Chic vs. Geek: Get your mask on!

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Why do we have to wear masks when we go out in public, and what kind of mask will save lives? Everyone seems to have a different take, and it’s confusing us. Bottom line: There are two reasons to wear a mask: protecting yourself and protecting those around you. My mask protects you, and your masks protect me! And when it comes to the basics, just about any kind of cover will do...

CHIC (PEARL)

If you care about the health and safety of your loved ones – and anyone you encounter when you venture out of the house during shelter in place – you should wear a mask. Remember, you can have coronavirus without showing the symptoms, but you can block transmission with a simple cloth mask. Or you can go for full face coverage like a luchador. Whichever way you go, you can help us protect our friends and neighbors!

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GEEK (KEVIN)

Protecting yourself from infection in a pandemic is not simple, and it’s no laughing matter. If you’re going to be in close contact with a lot of people, I strongly recommend a medical-grade respirator mask. The infection occurs when particles fly through the air from talking, coughing, or sneezing, and science shows those particles can stay in the air for quite a while. That’s why I use this serious, construction grade mask!

Introducing: Rose Garden

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The Rose Garden is one of San José's oldest neighborhoods outside the downtown core around the Pueblo de San José de Guadalupe. Several existing Victorian houses in the neighborhood date from the 1860s and 1870s, particularly along Magnolia, Hester, and Hedding Streets. In the late 19th and early 20th centuries, The Alameda or “Beautiful Way” attracted wealthy residents who built mansions along its frontage.

In 1927, the neighborhood and its immediate surroundings were primarily pear and prune orchards. That year, the City of San José purchased an 11-acre prune garden and converted part of it into the Municipal Rose Garden, which has been recognized as “America’s Best Rose Garden” and features more than 3,500 plantings! It’s this city landmark that gives this unique and charming neighborhood its name.

Learn more in the Neighborhoods section of our website.